What is information assurance?

Information assurance (IA) concerns the protection and risk management of information and information systems.

Information assurance is built on five key principles, designed to help ensure the integrity, availability, authenticity, confidentiality and non-repudiation of information and information systems.

To achieve effective information assurance, businesses must adopt a range of security controls. These should cover the processing and transmission of data and information systems stored in physical, electronic and cloud locations, and in transit.